6 posts found


Healthcare Marketing through digital platforms

By Avinash

Posted on 2019-07-19 at 10:00 PM 0 387


Social Media is one of the most common platforms being used by the major part of population to communicate in the world. According to researches, 90% of the worlds population has access to the internet and most of them prefer to connect through the social media platforms. Social media not only helps the people to connect but also is a great medium to share information. If you are in to the healthcare, you can promote your hospital brand in the market by staying active on the social media platforms. Read More


Tips to perform healthcare digital marketing and promote your hospital brand individually

By Ilyas

Posted on 2019-08-17 at 10:00 PM 0 133


Digital marketing is the present method of reaching the audience mostly through the internet. It has been proved to be more efficient compared to offline marketing techniques because you can target the audience worldwide. Most of the people find it difficult to promote their healthcare or hospital brand through digital marketing. Healthcare, having limited resources that can be considered for marketing, requires a bit more effort to successfully carry out the digital marketing campaign.

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Advanced Healthcare Website – Options That Improve Your Online Presence and Patient Experience

By Ilyas

Posted on 2019-08-28 at 10:00 PM 0 229


Healthcare websites have been an identity to the brand of the healthcare provider. A better website not only provides a medium to market your healthcare brand online but also helps to convey the appropriate message behind your services and so do explain them. With the latest developments, you can also add some of the options to your hospital website that provide a convenient way for the patients to simplify some of the processes. For example, adding a payment gateway to your hospital website allows the patient to make the payment for their services through their comfortable payment modes either by credit card, debit card or any of the available means.

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Digital marketing myths – 4 misconceptions in internet marketing

By Ilyas

Posted on 2019-09-09 at 10:00 PM 0 169


Digital marketing is the new age marketing which has been proven to be more effective compared to traditional marketing. The visibility ratio is comparatively higher and audience targeting is quite refined when it comes to digital marketing. Hospitals, clinics, and healthcare organizations can adopt digital marketing techniques and conduct campaigns. The healthcare digital marketing is not exactly similar as compared to digital marketing in other fields but also, on the other hand, it is not rocket science. You need to understand the basic requirements and also design a way to improve your online visibility as well as get effective prospects.

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SEO – Promoting Your Healthcare Brand Through Search Engine Optimization

By Ilyas

Posted on 2019-09-21 at 10:00 PM 0 104


Search Engine Optimization, popular with the term SEO, has been misunderstood by many people limiting it to the inclusion of keywords and content on the page. Though keywords and content are crucial, there are also other things which need adequate consideration for effective SEO practices. In simple words, the content management comes under the on-page SEO while creating backlinks, including meta-tags, keywords, description, and sharing the post or page is considered to be off-page SEO.

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Healthcare Video Marketing - Effects, Benefits, & Types

By Ilyas

Posted on 2019-10-04 at 10:00 PM 0 88


Video marketing is the new trend in marketing. Either it is online or offline, everybody loves to watch an exciting piece of work in a video format. With a lot of technology available in the market, creating a video is not rocket science. Video marketing is used in all the fields, and healthcare isn't any exception for it. Healthcare industry gets a chance to connect with patients and educate them on how to live a healthier life through video marketing.

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